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San Francisco, CA, July 23, 2001 - ICF Consulting
has been awarded a contract by the City of San José
(CA) to assist the City's Environmental Services Department
in the preparation and implementation of a multimedia campaign
for transition to the City's new Recycle
Plus!
Program.
"Under the $800,000, 18-month contract, ICF Consulting will
develop and assist our staff in the implementation of a comprehensive
multimedia marketing plan to educate residents about the new
Recycle Plus! Services," announced Ellen Ryan, Deputy
Director. "ICF Consulting will also survey residents about
their preferred options for the delivery of these services,
and ensure a smooth transition to the new Recycle Plus!
Program."
Since 1993, San José's residential solid waste services
have been provided under the auspices of the City's Recycle
Plus! Program. During the next few months, the City will
be preparing to add enhanced recycling services to the program.
ICF Consulting will develop a unified creative theme for delivering
the messages of the campaign, provide collateral development
services, and develop advertising and public relations campaigns
for educational outreach to the City's residents. The work
will be conducted from the firm's Sherman Oaks and San Francisco
offices.
"We're delighted to have been chosen to work with the City
of San José on this campaign," said Joyce McClure,
vice president of ICF Consulting's West Coast strategic communications
practice. "In addition to a team of experienced marketing
professionals, we offer some of the nation's leading experts
on recycling and the environment on our team." ICF Consulting's
other clients include U.S. Environmental Protection Agency,
the Commonwealth of Pennsylvania Department of Environmental
Protection, Pacific Gas & Electric, U.S. Department of
Energy, the California Energy Commission, Caltrans, U.S. Housing
and Urban Development, and many others.
Read about
the three PRism awards by the Public Relations Society of
America - LA Chapter (PRSA-LA) for materials created for this
campaign.
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ICF International (Nasdaq: ICFI) partners with government and commercial clients to deliver consulting services and technology solutions in the energy, environment, transportation, social programs, defense, and homeland security markets. The firm combines passion for its work with industry expertise and innovative analytics to produce compelling results throughout the entire program life cycle, from analysis and design through implementation and improvement. Since 1969, ICF has been serving government at all levels, major corporations, and multilateral institutions. More than 1,800 employees serve these clients worldwide. ICF’s Web site is http://www.icfi.com.
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For Immediate Release
Contact: Douglas Beck
1.703.934.3820
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